Product Manager
I build products for the people systems overlook.
Most careers are a list. Mine is a pattern.
A startup roadmap, a youth network across a continent, and a mentor's seat inside a London justice institution. On paper they share nothing. In practice, they're the same work: read a system honestly, find the people it fails, and build something that serves them anyway.
I'm a product manager who didn't set out to be one. I set out to fix things, and the product is where that instinct landed. I'm completing postgraduate Product Management at King's College London, but the conviction underneath it is older than any title: the most valuable thing you can build is usually the thing a system keeps leaving out.
I co-founded Andinoh, a hospitality-technology platform for African travel, aimed at solving the problem underneath the market, trust, by building a mobile-first ecosystem of hotels, flights, events and experiences for travellers and operators that global platforms overlook. I own the product work end to end, from discovery and MVP definition to roadmap, onboarding journeys, verification features, and the experimentation discipline beneath them.
YANGG, the Young Africans Network for Global Goals, which I founded and launched in 2018, has grown into a movement reaching more than 5,000 young people across fifteen-plus countries, a testament to resilience and tenacity towards global development. One thread runs through all of it: a conviction that young people are never the problem but the potential, and that the most valuable thing to build is the thing a system keeps leaving out.
How I work
- 01
Systems before solutions.
I read how a thing works, and who it quietly excludes, before deciding what to change.
- 02
Trust as the real product.
Features are easy. The confidence that makes someone book, return, or believe is the hard, durable work.
- 03
Built for the overlooked.
I design for the people most likely to be left out of the standard solution, and build sharper products for it.
Focus areas
- 01
Product Lead · Andinoh
The trust layer for African travel
As Product Lead, I'm solving the problem underneath all the others in African travel: trust. The continent's hospitality is one of its most underdeveloped markets: thousands of hotels offline, card-only checkout that shuts out millions, patchy reviews and guarantees. Andinoh closes that gap: a full ecosystem of hotels, flights, events and experiences, mobile-first by design, with mobile-money payments, listings in five languages, verified reviews, and coverage that reaches the cities global platforms ignore.
- 02
Founder · YANGG
Making Africa the tree of life
I founded YANGG, the Young Africans Network for Global Goals, in 2018, out of the audacity to create change in my community by helping young Africans find purpose as actors in community and global development. It's a network of young African leaders building the continent's future through the Sustainable Development Goals, entrepreneurship and leadership, across five fronts and more than fifteen countries.
- 03
Youth Justice Worker · UK MoJ
The other front
I work as a youth justice worker with the UK Ministry of Justice, providing structured behavioural support for young people most systems gave up on long ago. It's defined by a single refusal: the refusal to write anyone off.
Approach
One stubborn conviction.
Everyone must become the driver of their own vision, not because support doesn't matter (it matters deeply) but because lasting change begins with the decision to keep moving when no one's clapping. I lead collaboratively, look for the perspectives that challenge mine, and hold to a discipline that hasn't changed since the beginning: show up, stay honest, build things that last.
In Africa, I'm unshakeable. Its rise isn't a distant hope I'm waiting on. It's a present responsibility, one product, one platform, one young person at a time.
What's next
Where I'm headed.
The longer ambition is simple to state and hard to do: build things that outlast me. Products that, long after I've moved on, still quietly serve the people they were built for.